This simple sterling silver pendant is another wonderful piece by @searlaitmccrea. Searlait's work comes from her love of experimenting with design and media. She's an incredibly skilled maker who's already carved out her own style. We're really excited to see how her work develops. You can see Searlait's work at Northern Craft on Saturday 22nd April
A lot of teams fall into bad habits when they run into #trouble, and in some cases that can mean using a technique that has worked well to #advertise a #competitor.
The #truth is that at the end of the day, there aren't many situations where you'll actually #benefit from #recycling a #tactic that #someone else is in your #market is already #depending on.
That doesn't mean that you shouldn't take the time to figure out how other people in your #space are #tackling the same #challenges.
One of the best ways to do this is to start browsing the same sites that your #customers do. Get into the habit of regularly #checking for updates, and pay attention to the reactions.
That way, you'll be sure to pick up every valuable #lesson you can along the way.